Today’s been a long day.  But this helped.

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We’re trying something new- one of the most powerful things I believe a company can do- share who we really are.  And who we are is made up of our people; What they know, what they’re experiencing, what their values are, how the culture is celebrated. @odonnell gave me a glimmer of hope that we’re on the right track.

Last week we started by finding employees who wanted to help add to the Best Buy’s voice through Twitter.  Its new, we’re learning, and we’re trying to get better.  Let us know what you like and hate.

Here’s a much more detailed post from Ben Hedrington’s blog on why and how we’re doing it.